Six years prior to the birth of our twin boys, Joseph and Henry, my wife and I had actively begun our pursuit of parenthood and it had been a journey with lots of downs and then a big up. Almost as a reward for this chaos, the pregnancy was smooth sailing. My wife was never sick and delivered on the date she had been scheduled on our very first appointment. We strolled into the hospital at 7:45 in the morning, stress free, birthing went great and heaven began. Fatherhood has been even more incredible than advertised. You sort of smirk when people tell you that. Well this is not completely true. I think women have a nine-month head start on Dads and we sometimes act the role during the first few months, if not the first year. But you get a sense of it when your kid pees all over you or throws up. Your reaction is the combination of a smile and concern, unique to parenthood. When they started talking and becoming my best friends it was game over.
When Joseph and Henry were approaching their third birthday, I got a call from an old acquaintance, Susan Lazar. She asked me to come visit her office/store and give her some advice on how best to grow the brand. When I mentioned the pending trip to DUMBO Brooklyn, my wife informed me that egg was a favorite brand of hers. I figured I would scoot over the Manhattan Bridge, say something profound, buy some clothes and get back to Manhattan as fast as I could. Well, it is now almost four years later and I am the CEO and Managing Member of the Investor Group, Joseph Henry LLC. In summary, egg encapsulated my feelings about parenthood. The brand had a feeling of love and connection. As I did my initial due diligence and continue to ask people about egg, they say, "I love it". When I ask why, they often cannot articulate - much like the feelings of fatherhood or parenthood. I love it - why? Hard to explain.
One of the aspects I love most about being involved with our brand from day-to-day and having our offices attached to our Tribeca store, is the interaction with the customers especially their children. It is such a pleasure interacting with these kids. Each child is so precious and the journey of their parents special. I really enjoy getting a glimpse of their adventures. With Susan Lazar and I being parents, I really hope we’ve assisted in the evolution of our brand to show love and connection, and reflect the collective values and commitment of all parents.